Pinkham Real Estate, the longest running real estate agency locally, has been operating in the Mount Washington Valley since 1963, which means we've had a lot of time to fine-tune our marketing strategy and figure out what works best to get your house sold. Along with our experience, we feel strongly about our team approach. There are many reasons our office operates as a team, the most important being we pride ourselves on providing you with exceptional customer service. Questions? Give us a call to go over our full marketing plan!
Our experience and team efforts have helped us to develop a keen eye for detail, and what that means when it comes to pricing and marketing your home appropriately. There are many factors that go into it, and we're here to help.
We realize how important first impressions are, and these days most people begin their real estate search online. With professional photography we can be sure your home is being properly represented to prevent losing potential buyers.
We maintain first page search results in Google for real estate related key word searches along with a strong presence on Zillow, Realtor.com, and social media platforms.
In addition to marketing on various websites and social media accounts, your property will be featured in rotation on the first page of the Buyers Guide and in the local paper, the Conway Daily Sun.
Pinkham Real Estate is staying ahead of the curve with many social media platforms. Your property will be creatively advertised on Facebook and Instagram for even more exposure to targeted audiences.
If you're ready to sell, an important first step is to determine the market value of your home. In order to price competitively, Pinkham will do a free Market Analysis (also known as a Broker's Price Opinion). The steps to determining the current market value are pretty straightforward:
Operating as a team is something that we put a lot of focus and value on. With this approach, we are able to collaborate and provide top notch service to our clients. We realize that buying and selling homes can be stressful, and we want to make sure we are doing everything we can to make this process as stress-free as possible.
We have a look at your property and compare its size, style, location, and condition with properties listed and sold through the white mountain board of realtor's multiple listing service.
We find recently sold properties that are similar to yours and compare features. Let's say the first sold at $210,000, the second at $195,000 and the third at $203,000. Yours is smaller than the first, has more land and is in better condition than the second, and is very similar to the third. Using the selling prices, we adjust up or down to arrive at a figure that seems right for your property.
We look at whether the market is stable, or trending upward or downward since the date of each of the sales. And, we look at the properties that are currently on the market that will compete with yours for Buyers. If the market is trending downward, current comparable listings may be priced lower than comparable "sold" and still not attract interest. This tells us the property needs to be priced a bit lower. If the market is stable or trending upward, current listings may be priced higher and find buyers, which says yours may be offered at a higher price.
For most people, selling a home is as much an emotional decision as a financial one. If you have decided to put your property on the market, it's time to start thinking about what you will do to get it sold quickly and for the highest possible price. Staging can play a crucial role in how a home is perceived by prospective buyers (and you don't have to spend a lot for big gains!). Here are the tips, hints, thoughts, and ideas for sprucing up, cleaning out, decorating, staging, creating a great first impression, and making a house appealing to buyers.
When a buyer pulls into the driveway, you want them to say, "Wow." If your home looks welcoming on the outside, you shouldn't have any trouble getting a buyer inside. Cut the grass, trim the hedges, rake those leaves, sweep the sidewalks, and power-wash the driveway. An inexpensive way to spruce up the exterior of a home is to hang flowers (just make sure to keep them alive).
A buyer can't fall in love with your property if he can't see it. Pack up those personal photographs and family heirlooms. Buyers can't see past personal artifacts, and you don't want them to be distracted. You want buyers to imagine their own photos on the walls, and they can't do that if yours are there. You don't want to make any buyer ask, "I wonder what kind of people live in this home?" You want buyers to say "I can see myself living here."
If you want to take window coverings, built-in appliances, or fixtures with you, remove them now. If the chandelier in the dining room once belonged to your grandmother, take it down. If a buyer never sees it, they won't want it. Once you tell a buyer they can't have an item, they will covet it, and it could blow your deal. Pack those items and replace them, if necessary.
You may not be bothered by missing drawer pulls and cracked tiles, but to a buyer, those types of minor defects may suggest a lack of attention to routine maintenance. Before you put your house on the market, make sure you: replace the cracked floor or counter tiles, patch holes in walls, fix leaky faucets, fix doors that don't close properly and kitchen drawers that jam, and consider painting your walls neutral colors, replace burned-out light bulbs... etc.
Buying a home is often the biggest purchase of your life. No one wants to spend all that hard-earned money on something that is dingy and dirty. Wash windows inside and out. Clean out cobwebs. Re-caulk tubs, showers, and sinks. Polish chrome faucets and mirrors. Clean out the refrigerator. Vacuum daily. Dust furniture, ceiling fan blades, and light fixtures.
Your key to real estate success lies with The Pinkham team! Our skilled and diverse group of professionals, licensed in both NH and Maine, work in perfect harmony. With a strong emphasis on communication, collaboration, and continuous learning, we strive to surpass expectations. Partner with us today and unlock the true potential of your property endeavors.CONTACT US